2021 Winners


The 2021 UK Biddable Media Awards were announced at 8PM on Thursday 22 April.

 

2021 Winners

Biddable Agency Led Campaign Of The Year

Winner: Anicca Digital & NHS – Using paid media to ensure participation from minority and “hard-to-reach” communities for a new hospital


Paid Social Campaign Of The Year

Winner: Vodafone – iPhone 12 Launch


Display Campaign Of The Year

Winner: Vodafone – Vodafone Black Friday


Shopping Ads Campaign Of The Year

Winner: Impression & Topps Tiles – Topp of the Shopps

Silver Award: Digital Ethos & VIP Bottles – Making Every Shot Count


Paid Search Campaign Of The Year

Winner: Clicky Media & Toad Hall Cottages – Record leap in growth

Silver Award: Reflect Digital & Opayo – Stay Alert. Control CPA. Save Conversions


Travel / Leisure Campaign Of The Year

Winner: Aria Resorts & Launch Online – Selling holidays in a pandemic


Retail Campaign Of The Year

Winner: Impression & Abigail Ahern – Black Friday: A Premium Promotion


Finance Campaign Of The Year

Winner: Reflect Digital & Opayo – Stay Alert. Control CPA. Save Conversions.


Local Campaign Of The Year

Winner: MRS Digital & Shuttercraft – One Brand, 23 Successful Businesses


Charity Campaign Of The Year

Winner: Starcom & Choose Love – Choose Love This Christmas


Best Integrated Biddable Campaign

Winner: Republic of Media, The Scottish Government & Parent Club – Here For You

Silver Award: Loud Mouth Media & BES – Fixing a leaky search strategy


Best Use Of LinkedIn Ads

Winner: Admincontrol & Modern – The Secret Success of Boards


Best Use Of Facebook / Instagram Ads

Winner: Fluid Commerce & Lakeland Leather – Autumn/Winter Product Launch


Best Use Of Amazon Ads

Winner: Havas Market & Pernod Ricard UK – Raise A Glass To Accelerated Amazon Growth


Best Use Of Snapchat Ads

Winner: Vodafone In-House Biddable Team & VOXI – Be Endless


Best Use Of Tiktok Ads

Winner: Sage – #BossIt2021


Best Use Of Video

Winner: MVF – Audiologist Animation


Best Use Of Data

Winner: Incubeta & Superdrug – A Cut Above the Competition


Best Use Of Attribution

Winner: Jaywing & Mazda – Driving Marketing Efficiencies One Customer Journey At A Time


Best Use Of Automation

Winner: Digital Ethos & VIP Bottles – Making Every Shot Count


Paid Search Technology Of The Year

Winner: TrueClicks – PPC Auditing & Monitoring built for Teams


Small Biddable Agency Of The Year (Under 25 Employees)

Winner: Launch Online


Large Biddable Agency Of The Year (26+ Employees)

Winner: The Media Image


In-House Biddable Team Of The Year

Winner: Helping Hands – Marketing Team


Rising Star Of The Year (Under 25) 

Winner: Jazzmin Berry – Campaign Hero