The awards are judged by an esteemed panel of industry leaders and experts, the judging is a rigorous two-stage process including pre-scoring to determine shortlists and a judging meeting where entries are discussed and evaluated in detail to decide the winning entries.

Matthew Lawson | Chief Digital Officer | Ribble Cycles

Matthew ex AO.com, from post-start-up to post IPO (nearly 8 years), successfully doing many roles across the entire eCommerce space. From SEO to Social and was doing CRO before it was even a thing. He then took an eCommerce Director role at Loveholidays.com which was again just post-startup 2 to 3 year-old business with a remit to step-change a small digital team into a world-class in house digital team capable of taking on some of the established players. Matthew has also undertaken many advisory roles along the way, mainly for SaaS and agencies businesses. Finally where he is now, a digital transformation role for what was a newly VC back direct to consumer bike manufacturer and cycling retailer Ribble Cycles. So collectively a good 15 years in eCommerce.

Rumyana Miteva | Head of Performance & Revenue | Secret Escapes

Rumyana is an experienced digital marketer with a great passion for the Travel industry. As Head of Performance & Revenue, she is leading a team of Paid Search, SEO and Social Media specialists. Prior to joining Secret Escapes she has helped several other Ecommerce & Travel brands grow their online presence. Rumyana is a regular conference speaker on topics such as Machine Learning, Automation and Performance Marketing Best Practices.

Ciaran Murphy | Director of Recruitment & Training | Wolfgang Digital

Ciaran joined Wolfgang Digital in 2011 as a PPC trainee. He was the third employee at the time. 3 months later Ciaran moved from the traineeship into a full time position, managing PPC campaigns for some of Ireland's biggest brands (Kilkenny Shop and Louis Copeland) as well as internationally recognised brands like Zurich Life. Ciaran has since moved into a Director's role in Wolfgang jointly overseeing Recruitment and Training with the objective of identifying and delivering the next generation of award winning marketers at Wolfgang Digital. He has spoken on PPC at a number of Irish and European events: 3XE - one of Ireland's premier digital marketing conferences The Marketing Festival - a digital marketing conference that changes country annually and one of the bets quality conferences I have attended PPC Masters - a two language PPC focused conference in Berlin Friends of Search - an IAB supported search conference in Amsterdam

Polina Nash | Head of Digital Media | William Hill

Polly Nash is a performance marketing expert heading the Digital Media team at William Hill. Polly started her career in paid search working for PayPal and Apple, before moving to Betsson and taking on a wider Biddable media role. She then joined William Hill where she has built a team of programmatic specialists and devised a programmatic and display strategy assessing various operating models to support the underlying vision.


Samantha Noble is the Founder of Biddable Moments, an Paid Media Consultancy Agency dedicated to helping brands increase their revenue through PPC and audience development. Samantha won the UK Search Personality Award at the UK Search Awards 2016 and was also rated one of the top 25 in PPC Heros ‘Most Influential PPC Experts’ list in 2016 and 2017. Back in 2011, Samantha also founded the Digital Females group which now has in excess of 750 members and has held 16 events to date.

Kian N’jie | Paid Media Executive | Inchora

Kian is the Paid Media Executive within the Money branch of Inchora. With a deep love for all things biddable, he spent the first few years of his career in both agency and client-side roles firming up the foundations of his skillset. Now plying his trade in the high-flying world of financial services, he specialises in driving optimal lead-gen performance across Inchora’s online advertising.

Anna Spyridopoulou | Deputy Head of Social | Wolfgang Digital

Anna is a performance-focused digital marketer and her passion is results-oriented social media campaigns. She is currently the Deputy Head of Social at Wolfgang Digital. She has been working in Digital Marketing since 2012 and has experience in different marketing streams including Product Marketing, Branding, E-Commerce and Advertising. She started her career working in-house in traditional marketing and e-commerce. After some time it was obvious her focus was all things digital leading her to join a digital agency in 2016. She specialises in paid promotional campaigns and social strategy, while she is experienced in Adwords, SEO and all Social Media channels. This has given her an integrated and holistic approach to digital campaigns. She has worked for both B2C and B2B clients of different scale.

Claire Stanley-Manock | Paid Media Director | connective3

Claire has over 15 years of digital marketing experience and knows how to navigate the complex paid media landscape to deliver incremental growth for clients. Campaigns are planned with strategic creativity and delivered with personalisation to generate cut through, emotion and results.

Byron Tassoni-Resch | Head of Search Engine Marketing | Deliveroo

Byron looks after Search Engine Marketing at Deliveroo. He has been in the industry for over 12 years now, his main focus revolves around Paid Search, Automation, Display and Video campaigns. Byrons first job was delivering pizza, now he sells them online!

Rob Weatherhead | | Digital Advertising Consultant

Rob's experience of biddable media pre-dates Facebook, programmatic and most of the channels we like to consider biddable today. He has overseen the largest programmatic trading team outside of London, and delivered campaigns for well known brands across all sectors. A regular industry judge he will be looking for clear and concise details of the performance delivered through each campaign and the innovation applied